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Chanel Sunglasses & Eyeglasses

Chanel - the name is instantly recognizable as one of the finest brand names within the world of fashion and luxury goods; Chanel clothing, perfumeries, handbags, cosmetics and accessories are lauded the world over. The Chanel fashion eye-wear line allows you to complete your look with the unmatched elegance and lan that only the Chanel name can afford.

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Gabrielle Bonheur 'Coco' Chanel knew very early on in her career as a fashion designer that women were not meant to wear the uncomfortable and overtly stylized clothing that dominated female fashion in the 1920's - she knew that neither a corset nor thick overalls were representative of a woman's figure or her inherent beauty. She strove to emphasize comfort, elegance and style simultaneously. Suits, blouses and dresses with an emphasis on both comfort and elegance enabled Chanel to redefine style for women. Perfume and fashion accessories soon followed.

It was in 1922 with the introduction of the Chanel No. 5 perfume that the Chanel name became fully established within the world of fashion. The perfume became overwhelmingly popular and remains to this day as one of the cornerstones of the Chanel Empire in both recognition and popularity. More innovations were to come; the introduction of the Chanel signature cardigan jacket in 1925 and the signature "little black dress" in 1926 further established the Chanel name and reputation amongst women and catapulted Coco Chanel to the highest ranks of haute couture. The Chanel Empire became known as the House of Chanel, with the house offering a full complement of clothing, perfume, cosmetics, handbags and accessories. Coco Chanel passed away in 1971 and Karl Lagerfeld took over as the head designer of the Chanel fashion house in 1983.

The modern face of the Chanel brand has been a revolving succession of some of the most iconic and beautiful women from the worlds of film and modeling. High profile advertising campaigns featuring Catherine Deneuve, Nicole Kidman, Marilyn Monroe, Cheryl Tiegs and Carol Bouquet being chief amongst those who have endorsed the Chanel name over the years. The Chanel logo is one of the most easily recognized in the history of advertising and branding - the signature interlocking capital C's, one faced forwards and the other backwards - has come to instantly signify the reputation and legacy of the Chanel brand.

Coco Chanel loved to spend time in the sun and that necessitated the eventual creation of the first Chanel brand sunglasses, although they were only for her own personal use initially. The first Chanel sunglasses made available to the public appeared in 1965; full-fledged eyewear was introduced in 1999 when a partnership with industry leader Luxottica was established. Today, the Chanel fashion eyewear line encompasses both fashion and practicality while maintaining the level of quality and style that the Chanel name has come to signify.

Style. Luxury. Elegance. Chanel.


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